New Markets. Strategic Locations.
Navigator offers a range of Community and Economic Development consulting services with the goal of fine-tuning existing ED skills in order to better prepare your organization for the unique challenges of working with, hosting and communicating your “message” to international executives.
Drawing on more than 45 years of combined experience working with European executives, we have developed a range of services that communities can choose from to supplement their business attraction strategy.
Our approach to community assessment includes a deep dive into a community’s assets with respect to the ability to attract and retain business investment. We assess sites, analyze demographic and economic data and outline regional strengths and challenges.
Based on these assessments we evaluate the feasibility of these sites or industry parks to meet the requirements of international investors. We apply proprietary analytics and other assessment tools to confirm or (re)define the most promising target industries and geographic markets for inbound FDI.
As part of an integrated FDI business strategy, our “Global Launch Program” is designed to give EDO's an advantage in competing for FDI. A key focus is shifting the mindset of the EDO and its stakeholders to communicate more effectively with and with consultants and international executives.
Our objective is to allow the EDO to improve their promotional message at every level. We assess your existing business attraction strategy, including an on-site visit for best practice recommendations and workshops on effectively working and communicating with consultants and international prospects.
Our consultants support EDO’s with their FDI outreach by drawing from international data sources, cluster analyses, industry trends and first-hand sources to provide customized research designed to help communities identify potential industry sectors or geographic markets fitting their strategic profile.
We consult on trade shows and community delegation missions by leveraging our German and French language business and cultural expertise. Navigator consultants can review community handouts and industry-specific materials to provide feedback as to how marketing collateral resonates with international executives. We want our EDO clients to effectively "message" in order to create a vision for the prospective company in their community.